Marketing quick tip: Get different variations of your logo

February 3, 2012

Do you have different variations of your small business’ logo? If not, it’s definitely a good idea to get in touch with your graphic designer to get some! The 3 variations I recommend: Horizontal Vertical or stacked Icon Here’s my logo in the 3 different formats to show you what I mean… It’s important to [...]

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New Twitter design – a video tour

January 27, 2012

The good news is that Twitter has not changed much in terms of functionality with their new design – it’s mostly just a matter of a new look and a new interface. Several important Twitter functions can now be found in a different place, so it is a little confusing and takes some getting used [...]

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How to keep your small business out of trouble with trademark clearance research

January 18, 2012

This is a guest post by Jeffrey Fabian of  TrademarkIntel™ When choosing a brand name for your new small business or product line, it’s easy to fall in love with a name and feel the impulse to start stamping it immediately on anything and everything you can get your hands on. While this is decidedly [...]

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Hate your blog? 5 ways to make blogging fun again

January 10, 2012

Any small business owner with a blog knows the feeling of struggling with the whole content creation thing. Maybe you’re plum out of  ideas. Or you’re in a busy time for your biz and totally swamped with work. Or you’re just plain not feeling your blog right now. The thought of writing another post makes [...]

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A marketing tutorial courtesy of my local municipal elections

December 13, 2011

Recently here in Vancouver, we had local municipal elections. And sure enough, my experience researching the candidates and making my decision on who I was going to vote for held some very important marketing lessons that any small business owner can benefit from. Who knew that politicians could help guide us in our online promotions? [...]

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Reflections on the entrepreneurial journey

December 7, 2011

Recently, a mentor of mine sent me a note congratulating me on my progress with my business. It was a good reminder to take a moment and reflect on my journey. All of us entrepreneurs should do this once in a while. So, let’s do a super short  little meditation shall we? Whether you started [...]

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Get $1,033 worth of business training for only $97!

November 28, 2011

It’s officially on – the BEST sale on business training products there is – the Only 72 Sale. From now until Thursday, December 1st at noon EST, you can pick up a whole whack of awesome business training products at over 90% off. There are over a dozen products up for grabs and you can [...]

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5 signs it’s time for your small biz to bring in an accountant

November 25, 2011

This is a guest post by Bert Doerhoff of Accubiz. If you run a small business from home, chances are that you do your own accounting and bookkeeping. After all, hiring an accountant would cost more than you have to spend. Right? Not necessarily. Granted, if your accounting needs are limited and take little time [...]

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Get a Google+ page for your small business

November 16, 2011

Google+ business pages are here! To get started with Google+, use your Google account info or sign up for a Google account here. Update May 16th, 2012: Google+ has rolled out a new design, so the layout will look a little different from what you see in the videos below, but the actual content has [...]

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How to set up goals in Google Analytics

November 15, 2011

In the land of internet marketing, you know Google Analytics is a very important city…you may as well make it the capital! Google Analytics shows you how people found your website, how they navigate it and how you can improve it. It merrily gathers and collects valuable data and information governing your online marketing efforts [...]

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