Social media channels are always changing. It’s easy for updates to slip through the cracks with busy schedules. Here are a few more recent Twitter updates that you may have missed.
Likes instead of favourites
Twitter has replaced its “favourite” function with a “like” button. Their goal is to make their service more user friendly.
What does this mean for your Twitter marketing? Well, a “like” has a different use than a favourite. While I used to be rather reserved with the favourite button, I will be using the like button more. To acknowledge comments and show agreement with tweets for example. Note that the like button symbol is a heart in the Twitter interface.
If any of you followed my Twitter testimonials advice, if you up the use of the like button, this is no longer as useful as it once was. You’ll have to rethink this strategy.
Want more information? Thought this was a good article.
Remember Facebook polls you could ask on your page? Twitter has a feature that allows you to do a similar thing. Just click on “poll” when you go to compose your message. Great way to do a little market research or encourage some interaction with your audience.
Comment on a retweet
Launched in April of this year, it is possible to add your own comment to a retweet. Why is this useful? It allows you to share your view without breaking the tweet character limit. The example below shows it in action…
Do you use any of the above features? Any comments to share on them? Meet you below…